Amy Lay

Amy Lay

Amy Lay

A new identity for Bolton based bike builders

CCM Identity

CCM Motorcycles

A new identity for Bolton based bike builders

CCM Identity

CCM Motorcycles

A new identity for Bolton based bike builders

CCM Identity

CCM Motorcycles

Custom typeface
Refined logo

Original since 1971.

British bike builders CCM (Clews Competition Machines) have been making incredible motorbikes in Bolton, England since 1971. Founded by Alan Clews and gained notability for producing specialised BSA powered motocross machines. Modern CCM motorcycles follow Clew’s heritage of building small volume, meticulously crated machinery in very limited editions. These Naked Motorcycles can be heavily customised, creating a unique bike for the rider.

The new CCM identity took inspiration from it’s racing heritage combined with the new performance/handling and style of CCM today.

Original since 1971.

British bike builders CCM (Clews Competition Machines) have been making incredible motorbikes in Bolton, England since 1971. Founded by Alan Clews and gained notability for producing specialised BSA powered motocross machines. Modern CCM motorcycles follow Clew’s heritage of building small volume, meticulously crated machinery in very limited editions. These Naked Motorcycles can be heavily customised, creating a unique bike for the rider.

The new CCM identity took inspiration from it’s racing heritage combined with the new performance/handling and style of CCM today.

Original since 1971.

British bike builders CCM (Clews Competition Machines) have been making incredible motorbikes in Bolton, England since 1971. Founded by Alan Clews and gained notability for producing specialised BSA powered motocross machines. Modern CCM motorcycles follow Clew’s heritage of building small volume, meticulously crated machinery in very limited editions. These Naked Motorcycles can be heavily customised, creating a unique bike for the rider.

The new CCM identity took inspiration from it’s racing heritage combined with the new performance/handling and style of CCM today.

Refreshed heritage logo

Refreshed heritage logo

Refreshed heritage logo

Modernised to match the dynamic angles of the new branding. Refined to create clean shapes.

Modernised to match the dynamic angles of the new branding. Refined to create clean shapes.

Modernised to match the dynamic angles of the new branding. Refined to create clean shapes.

Amy Lay